Every purchase we make carries an energetic weight. In a marketplace filled with clever labels and greenwashed promises, conscious consumers are looking for something deeper than just "organic" or "natural." They are looking for a return to true alignment—a business that doesn't just sell wellness, but actively lives it from the ground up.
At Up the Hill Inc. (operating as Up the Hill at Loakin Botanicals) in Neskonlith, Secwépemcúlecw, we are building the blueprint for what ethical, conscious commerce must become.
We look back at our ancestors; and we look forward to our future. When you follow Up the Hill Inc., you are watching a beautiful, sovereign business structure unfold right in our territory. Our company is a direct continuation of legacy teachings, beautifully refined to meet the absolute highest standards of modern clinical herbalism.
Here is why Up the Hill Inc. is the company to choose if you want your purchasing power to fund true restoration, deep transparency, and uncompromised quality.
[ Ancestral Legacy ] ➔ [ Corporate Sovereignty ] ➔ [ Clinical Precision ] ➔ [ Conscious Consumer Impact ]
1. A Sovereign Business Structure, Rooted in Territory
At Up the Hill Inc., we choose a path of complete ownership and dedication to our roots. We are an entirely sovereign, Indigenous-woman-owned corporation operating directly within our ancestral homeland. For us, true sustainability means owning our entire processes, setting our own strict quality benchmarks, and measuring our success by the generational health of our community.
By building a sophisticated corporate structure that keeps ancestral honor at the center, we are creating long-term economic sovereignty right here in the territory. When you choose to buy from us, you are directly supporting local land stewardship, community economic resilience, and the preservation of traditional knowledge. Your purchase is an active investment in a beautiful, forward-moving vision of wellness.
By transitioning into a sophisticated corporate structure while keeping ancestral honor at the center, we are building economic sovereignty right here in the territory. When you buy from us, your dollars directly fund land stewardship, local economic resilience, and the preservation of traditional intellectual property.
2. The Living Link: A Forward-Facing Matrilineal Line
A truly ethical company must have an answer for what happens tomorrow. Our business is a living, breathing continuation of the legacy teachings passed down through an unbroken matrilineal line from our mother and our great-grandmother. But we are not just preserving history; we are actively cultivating its future.
Today, that future lives in the daily operations of our apothecary, where our founder June Anthony-Reeves works side-by-side with her daughter, Crystal.
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Learning the Land: Crystal is step-by-step mastering the profound depths of Indigenous herbs, traditional knowledge, and culture directly from June.
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Mastering the Market: Concurrently, she is learning the complex intricacies of running a highly sophisticated, modern corporate botanical business.
This mother-daughter legacy ensures that when you choose Up the Hill Inc., you are aligning with a brand that has a guaranteed multi-generational commitment. We are teaching the next generation how to navigate modern supply chains without ever losing their grip on ancestral honor.
3. The Unyielding Standard: "Double the Goodness" Quality
Conscious buying shouldn't mean sacrificing professional performance. Our credibility is anchored in a rare dual-mastery: the ancestral law of the land married to the rigorous precision of a specialist herbal clinic.
As a Certified Herbalist, June looks at every leaf, bark, and root through the analytical lens of phytochemistry. We understand the exact clinical mechanisms that make our formulations work, allowing us to enforce our signature "Double the Goodness" standard across our collections.
The Transparency in Our Teas: We are deeply committed to sourcing vibrant, whole-leaf botanicals at their absolute peak freshness to ensure all of their delicate volatile oils and therapeutic properties remain fully intact. While our everyday, non-clinical blends follow the standard 1 tsp measurement for a gentle, casual steep, our clinical teas feature double the standard grocery store measurements. They are formulated, measured, and portioned strictly by clinical botanical measurements and therapeutic value, ensuring you receive the exact, double-strength concentration required to create a real shift and balance internally.
4. Total Ecological Accountability
When we say we protect our relative—the land—we back it up with strict operational boundaries:
| Our Ecological Commitments | What It Means For the Landscape |
| Ancestral Law Gathering | We never take more than we need, and we always leave enough to reseed and regenerate for the next year and the next seven generations to come. |
| Wildlife Priority | We harvest selectively and intentionally leave abundant sections behind for the birds, the bees, and the wildlife who rely on these plants. |
| Meticulous Sourcing | For non-local ingredients, we only use trusted, distributors who pass our rigorous purity screenings. |
| UV-Protective Blue Bottles | We use premium blue bottles & jars to protect the living chemistry of our plants naturally, keeping our lines free from toxic synthetic preservatives. |
Your Vote for the Future of Wellness
Choosing Up the Hill Inc. means choosing a lifestyle where wellness is deeply sophisticated, clinically precise, and profoundly rooted in Indigenous ancestral honor all at the same time. It means ensuring that your skincare, your teas, and your family's remedies are completely free from chemical anxiety.
We have opened our apothecary doors to show the world how business should be run—with love, precision, and absolute respect for the next seven generations.
Thank you for walking this trail with us.
June Anthony-Reeves
Certified Herbalist & Founder, Up the Hill Inc.
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